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Nike Golf Updates the Shoes of the Tiger

Nike-TW-14-BlackNike Golf has unveiled its new TW’14 line of shoes, which Nike Athlete Tiger Woods debuted the new Nike shoe in a dramatic fashion with his 78th PGA Tour career victory at The Players Championship. The new iconic shoe is also the first Nike Golf shoe to be made available on NIKEiD with previews beginning this week.

The new TW’14 continued the collaboration with Woods, further enhancing the fit, feel and function of the golf shoes. The natural motion engineered outsole of the shoe is designed to mimic and conform to the natural motion of the foot, while still providing the protection and traction of a lightweight performance shoe. The new TW’14 footwear stays true to Woods’ signature colors, White, Black and Red, and also adds a new colorway to the mix, Cool Grey with Vivid Blue and Venom Green accents.

Nike Golf Official Website

Vapor Wear

NIKE-MERCURIAL-VAPOR-IX-SE-Nike is paying homage to its 1998 Nike Mercurial soccer shoe, which was designed way back when for soccer legend Ronaldo. The new Nike Mercurial Vapor IX SE features the latest tech from today in the classic shoe. However, only 1,998 pairs are being made – so catch one if you can.

Nike Mercurial Vapor IX SE Official Website

Presto Chango

Nike-Lunar-PrestoNike has offered up its magic again with its new Lunar Presto cross training shoe. This lightweight footwear feature water-resistant mesh upper, along with a Flywire lace cage that ensures a great fit while limiting the bulk. The Lunarlon sole is out of this world too, but the hardest thing might be getting one of these on the feet – as Nike could be sold out already.

Nike Lunar Presto Official Website

Nike Soccer’s Centennial

NikeDownton Abbey  fans might know that the show begins in 1912 (just after the 1912 sinking of the Titanic), but even soccer fans likely couldn’t tell you that American soccer began just a year later. But in fact this year does represent the 100-year anniversary of the birth of U.S. soccer, which was established through the United States Football Association. That 100 years has seen its share of ups and downs, but to celebrate Nike has introduced its Centennial U.S. soccer kit for both men and women.

These include minimalist jerseys that are inspired by the original ones worn in America’s first international match – a 3-2 victory against Sweden. However, while the look may be retro, these new uniforms feature advanced Dri-Fit technology that includes 96 percent polyester from recycled plastic bottles. The more things stay the same, the more some things change.

Nike Centennial U.S. Soccer Kit Official Website

Nike+ Accelerates

Nike has chosen 10 companies to be part of its Nike+ Accelerator program, which is looking to help motivate and inspire more people to lead active, healthy lifestyles. Each of these companies will receive access to the Nike+ API, Nike+ mobile SDKs and Nike FuelBand Dev Kit along with tech support from experienced developers.

These companies will also receive $20,000 and will get to take part in a three-month immersing, mentor-driven startup accelerator. The focus will allow these companies to leverage the Nike+ platform. The program began this past Monday and will continue through June 13.

Nike+ Accelerator Official Website

Nike Makes Lunar Landing

While Frank Sinatra may have sung, “fly me to the moon,” it is Nike that is looking to take flight and make a moon landing, with its Nike Flyknit Lunar 1+, which combines the Flyknit technology with the lightweight Lunarlon foam cushioning. The result is a shoe that that offers support and structure with less seams, less weight and might have you feeling your walking on air – or should we say moon walking.

Nike Official Website

Apple FuelBands Up

This week Nike announced that the Nike+ FuelBand is now available at Apple Stores nationwide, as well as in Canada and the U.K. Two new colors, including Black Ice and Black Steel, have been added as well. The Nike+ FuelBand was launched earlier this year and allows users the ability to track various fitness and activity metrics throughout the day including steps taken and calories burned. Activity is tracked and the NikeFuel score assigned based on efforts, while users can even share and compare progress with friends.

A Nike+ FuelBand mobile app is available for the iPhone 5, iPhone 4S and 4, as well as for the iPod Touch, so it is fitting that the device is now available at Apple retailers for $149.95.

Nike+ Official Website

Weekend Reading (10.20.2012): Armstrong Doesn’t Do It, Reality Bytes, Endless Wave, Ice Ice Leggy

Armstrong Out

From Cycling News: Nike terminate Armstrong’s contract
In a sudden change of stance, Nike has announced it has terminated Lance Armstrong’s contract because of the “seemingly insurmountable evidence that Lance Armstrong participated in doping and misled Nike for more than a decade.” Read the rest of this entry »

Nike Says Move Over Air Jordan

The Air Jordan apparently has been deflated, but Nike is still in the game – introducing the Nike Lebron X in honor of LeBron James’ first NBA championship, and the first signature shoe to offer Nike+ Baskeball support. This shoe actually lets you track in-game activity to an iPhone, and is reportedly the first Nike shoe to feature the full-length visible Nike Zoom unit. It offers Hyperfuse construction with a one-piece upper, and Flywire technology to provide secure fit while still feeling lightweight.

Nike Lebron X Official Website

 

Nike Weaves Up New Shoe

This past Saturday saw the release of a very different Nike shoe, the Nike Free Inneva Woven. This footwear featured a new 360-degree hand-woven system that unifies the laces with nylon webbing upper made from various strand widths. The idea is a shoe that fits better, offers great support and can truly breathe!

It is combined with a running tech natural motion midsole and outsole so it can look good and be good for the feet while in motion.

Nike Free Inneva Woven Official Website

Nike Goes to Court

We’ve seen a number of Nike shoes this year, but the Nike SB Challenge Court is aimed at two seemingly different types of athletes. As Nike shows in the video below it can appeal to both Gino Iannucci, Nike Skateboarding team rider, and tennis champ Jon McEnroe alike! Read the rest of this entry »

Kinetic Recap: 2012 Olympics

All good things come to an end, including the Olympics. Throughout the 17 days of the games and before we cast the spotlight on some of the latest technology and innovations that were used to help the athletes train and perform. Here is our Kinetic Recap of some of the top stories of the 2012 Olympics: Read the rest of this entry »

Nike Outfits Olympic BMX Riders

The BMX competition at the Olympics is still a week away, but Team USA riders are probably already suiting up in their Nike uniforms, which have gotten rave reviews. While the fashionable uniforms have turned heads, the riders will get the technological benefits when they go for the cloud.

Nike reportedly spent the past two and a half years developing the uniforms, which include protruding bumps on the arms and sides of the torso, that are being called “Speed Dots.” The small air-deflecting dots are rumored to have been wind-tunnel tested for America’s fastest BMX racers, and will give Team USA just one more tiny edge over their competition, and in a sport where thousandths of a second can be the difference between Gold and Silver, this high-tech clothing may come in handy. Read the rest of this entry »

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