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Adidas Gets a Boost

Adidas unveiled its latest running innovation, the Energy Boost. This is part of a new Adidas segment called Energy Running, where the shoe features “Boost,” a revolutionary cushioning technology that provides the highest energy return in the running industry.

“adidas helps make athletes better. With our new Boost foam, we are addressing a fundamental insight: everyone wants more energy. Whether you’re running a marathon, training for an upcoming season or just trying to get back in shape, our revolutionary Boost cushioning foam provides the highest energy return in any running products,” said Eric Liedtke, head of sport performance at Adidas. “Energy Boost will reset the running industry and pave the way for all future performance footwear.” Read the rest of this entry »

Weekend Reading List (02.09.2013): Oz Apps, Treadmill Fun, Armstrong Faces Jail, Anywhere Workout

Oz Apps

From USA Today:  Dr. Oz likes apps that get you moving
Mehmet Oz, known as TV’s Dr. Oz, is a heart surgeon, writer, TV host and major gadget fan. We met him during a recent trip here to talk about using apps and devices to live a healthier life. Read the rest of this entry »

Reebok Looks to Go Off Road

Last summer Reebok introduced the striking Shark running shoes, which were quite unlike most shoes we’ve seen. Now Reebok is back with the ATV 19+, which takes the acronym with All-Terrain Vehicles. While these don’t have wheels they are ready to go off road and are designed with special lugs that provide independent suspension and offer a wide stable stance.

As the name suggests the shoes feature a total of 19 of these lugs, which are tipped with carbon rubber that is designed to go deep in loose dirt and help get you through the rough stuff. Video after the jump

Moves App Monitors Your Activity from Your iPhone

Activity monitors are great, but you have to remember to put them on or the investment means nothing. You know what device you probably never forget to have on you? Your phone. Moves app from ProtoGeo is an app that uses your iPhone to monitor your activity. Read the rest of this entry »

Outdoor Retail Show 2013: Snazzy Sazzi Sandals

Last March we heard about the Sazzi running shoes, which were pretty minimalistic with virtually no covering and just a sandal-like platform to offer some support and protection to the foot. Now Sazzi are introducing a new model in the Decimal, which provides independent separation of all ten toes. It also offers the patent pending Quad Post Lateral Stability System (QPLS), which employs four toe posts between each toe and thus offers a true barefoot feel without being totally barefoot.

Sazzi Official Website

Web of Desire

The spider’s web can catch many a prey, but the Puma BioWeb Elite Running Shoes could be enough for runners to escape being the prey. These lightweight running and training shoes utilize a PC WebCage for flexible support, and feature a mesh upper with an anti-microbial sockliner, as well as a WebTech Heel wrap for impact production and a EVA/rubber outsole. The wide world awaits these web-based shoes.

BioWeb Elite Running Shoes Official Website

MilestonePod Tells When Your Shoes are Toast

Click on the image for larger detail

It’s easy to set up a cycle computer on your bike so you can determine how many miles you go each ride, and even to get a total for the bike. Running shoes, it’s not always so easy. Even worse, it’s difficult to tell when your shoes need to be replaced. A new device, the MilestonePod, aims to solve those problems, and more. Read the rest of this entry »

Serious Under Armor

Barefoot running may be natural, but nature isn’t so kind to the feet. Rocks, roots and other objects on the trail can hurt! German shoemaker GoST looked to this old age problem and used old age technology to solve it. The company created the PaleoBarefoots, which utilize chainmail. The material protects from sharp objects but still gives a tactile sensation of the ground while running. The shoes truly let runners go medieval on the trails!

GoSt Barefoots Official Website

Best and Worst of 2012

Another year is (almost) behind us. Here are look at the best and worst of 2012 in fitness and well-being.

Best of 2012 Spirit of Competition – The London Olympics
Best of 2012 Tech Trend in Fitness – Rugged/Wearable cameras
Best of 2012 Minimalism – Barefoot running trend
Best of 2012 Software – Fitness apps
Best of 2012 Sustainability -Recycling and Upcycling
Best of 2012 Equipment – Ultegra Di2 and Electronic Shifting
Best of 2012 Know When to Fold – Foldable skateboard
Best of 2012 Brain Buckets – Improved helmet technology

 

Worst of 2012 for Fair Play – Lance Armstrong Doping
Worst of 2012 in Sour Grapes – New York Times Magazine profile of Lolo Jones

 

Thank you for your support. KineticShift will see you in 2013!

 

Strava’s Year in Review

Strava apparently had a very good year. The activity tracking system released some details on usage for 2012. According to the company Strava athletes rode and ran 500 million miles, or 85 percent of the length of Earth’s annual trip around the sun. Strava cyclists ascended over six million meters, equal to the entire peloton in the Tour de France climbing Alpe d’Huez 30,000 times!

Strava runners climbed over 226 million meters, which is on par with running the Speedgoat 50k course more than 67,000 times. Read the rest of this entry »

Vibram CEO to Make a Run With Topo

Tony Post, former CEO of Vibram, who can be credited with getting the barefoot running craze started, is launching a new company for the New Year. Last week he announced that Topo Athletic will be up “up and running” for 2013.

“Post’s new company marks the latest chapter in his ongoing quest to develop innovative products that help athletes become better, faster and stronger,” said a company press release. The company will debut its product line at the Outdoor Retailer winter market tradeshow in Salt Lake City on Jan. 23, 2013.

Topo Athletic Official Website
Outdoor Retailer Show Official Website

Barefoot Winter Shoe

Time and tide wait for no man and when the snow falls you can either wait until spring or hit the treadmill to get in a run. Or you can add some layers and endure a run in a winter wonderland. But what if you prefer the barefoot running? That doesn’t seem to mix with ice and snow.

But Vibram FiveFingers still has your feet covered while offering that minimalist style with glove-like fitting shoes designed for the winter. The Lontra feature a multi-layer laminate upper with fully taped seams to provide insulation and water resistance, while the micro-pile fleece liner is soft against the skin. The neoprene heel cuff will keep out snow and debris as well. Read the rest of this entry »

Weekend Reading List (12.22.2012): Sir Wiggo, Runner Resolution, Surf Music

Sir Wiggo

 

From Cycling News:Arise Sir Wiggins: Tour winner set to receive knighthood
Bradley Wiggins and Dave Brailsford are expected to be recommended for knighthoods in the New Year Honours list according to a report in the Daily Telegraph newspaper. Read the rest of this entry »

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